Nicole Abys-Smith

American Association for the Study of Liver Disease

Marketing Manager

• Leads outreach campaigns, increasing awards submissions by 200% YoY.

• Drives program growth for key programs and events, increasing DDW® member registration by 25% and Basic Science ETC attendance by 60%.

• Manages multi-channel communications and concurrent projects, ensuring workflow efficiency and on-time delivery.

 

United States Geospatial Intelligence Foundation

Marketing and Engagement Manager

• Executed multi-channel outreach campaigns driving 250+ registrants per event and 4,000+ conference attendees.

• Produced event and web content, improving user engagement through SEO and UX.

 

Washington Metropolitan Chapter Community Associations Institute 
Marketing Communications Manager & Editor

• Led communications and program execution for 20+ annual events and a 2,000+ attendee conference, generating $300,000 in revenue.

• Coordinated cross-functional efforts with 20+ stakeholders, improving operational efficiency and magazine production workflows.

• Redesigned social and email campaigns for 3,200 members, increasing LinkedIn engagement by 58%.

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Global Cold Chain Alliance

Marketing Coordinator

• Managed international outreach campaigns and a $150,000 website redesign, increasing LinkedIn engagement by 12% and web traffic by 7%.

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George Mason University

Marketing Assistant

• Supported outreach and communications for university programs, developing print and digital content reaching 40,000+ students and 2,000+ faculty. 

• Coordinated promotion for university events and initiatives, managing social media and website updates to increase student engagement.