Nicole Abys-Smith

Washington Metropolitan Chapter Community Associations Institute 
Marketing Communications Manager & Editor

• Responsible for managing all editorial, production and budget aspects of monthly issues of Quorum magazine, including maintaining the production schedule, story lists, and editorial calendar. 

• Staff liaison for the Quorum editorial committee.

• Oversee all social media and marketing communications for the Chapter.

• Within my first year, LinkedIn followers increased  58%.

• Provide marketing support for all staff and development activities including the creation and distribution of marketing collateral, presentations and various media and marketing plans.

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Global Cold Chain Alliance

• Coordinated and executed email campaigns, newsletters, social posts, and print materials for association programs ensuring uniformity of content, and brand standard alignment.

• Liaison for our international teams marketing materials including the regions of Africa, Latin America, and Europe. 

• Lead project manager for the regular reporting of key internal and external success metrics including, but not limited to, web traffic, social media views, and audience growth.

• During my tenure, LinkedIn followers increased 12% and visitors increased 7% and successfully developed and launched our core partners’ LinkedIn page.

• Leveraged cross-functional team management and communication skills to deliver a successful, community and customer-focused website redesign and maintained a $150,000 project budget.